HotelTechie

Samhi Hotels to pick up 70% in Rare India for Rs. 47.39 crores

SAMHI and RARE have also signed a memorandum of understanding with Marriott International to explore affiliating RARE’s portfolio with Marriott’s global distribution ecosystem

06 Mar 2026 | By Traveltechie Bureau | New Delhi
Samhi Hotels to pick up 70% in Rare India for Rs. 47.39 crores

Branded hotel ownership and asset management platform SAMHI Hotels is set to acquire a 70% stake in experiential hospitality platform RARE India for Rs. 47.39 cr, marking its entry into the experiential leisure segment through an asset-light investment model.

The company’s board approved the investment on March 5, according to a regulatory filing. The acquisition will be executed in two tranches, with SAMHI making a primary capital contribution and purchasing partnership interest from existing partners.

Alongside the acquisition, SAMHI and RARE have also signed a memorandum of understanding with Marriott International to explore affiliating RARE’s portfolio with Marriott’s global distribution ecosystem.

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